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OVERVIEW

Award-winning and innovative creative director with 14+ years experience producing broadcast, online and direct campaigns for diverse clients and industries. I possess a strong ability to lead creative teams ranging in size and function and am confident and comfortable presenting creative executions to clients. I have a proven ability to listen to clients needs, develop solutions to meet their goals and budgets, and build trust and respect.

WORK EXPERIENCE (abbreviated for web)

7.04 – 7.09 • WILSON RMS – NYC

Group Creative Director
Directed all facets of creative production for a full-service direct marketing agency. Responsible for developing strategies for clients such as AAA, Vonage and Wells Fargo. Lead a creative staff of more than 10 people (including Sr. art directors, writers and developers) to deliver campaigns through online marketing, web development and direct mail. Highlights include:

Created international broadcast and online advertising for Mega Toys new blockbuster release Battle Strikers Turbo Tops. Due to early tests of the campaign, industry experts predict Battle Strikers will be the hit of the 2009 holiday season.

Developed and maintained an integrated rebranding campaign for United Water, a water delivery and enviroment company. The campaign included television, online, experiential and print tactics across all media with a $2M budget.

Established a profitable interactive department at Wilson RMS, enabling the organization to
expand existing relationships with clients, seeing online billing rise from $300,000 in 2004 to $1.6M in 2006. .

Managed creative department responsible for up to 12 clients, including Wells Fargo with annual billings of $3.5M, and overall client billings of $12M

Fortified several lines of business by expanding the firm’s design capabilities which in turn secured an exclusive relationship with AOL and a renewed engagement with GE Money’s credit card division.

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8.01 – 6.04 • Starpoint Solutions – NYC

Creative Director
Developed new media, marketing strategies for clients including PBS, Starwood Hotels and Vanity Fair magazine. Supervised a team of 8 art directors and web developers. Highlights include:

Created a website for Ted Turner’s Nuclear Threat Initiative. Designed one-of-a-kind, database-driven information resource with 30,000+ pages of articles and resources.

Developed cutting-edge, web-based educational platform and children’s game design for $2M initiative for Golden Books Family Entertainment.

Created online promotional campaigns for Starwood Hotels, including an interactive golf game and sweepstakes that promoted the new Starwood.com.

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4.98 – 8.01 • Tumble Interactive – NYC

Design Director
Designed and developed CD-ROM and web-based promotional materials for ABC Television, GQ Magazine, Novartis, Ruder-Finn, Rock & Roll Hall of Fame, and Stephen King. Highlights include:

Created multimedia kiosk for New York Sports Club to be placed in Grand Central Station for an international Squash Tournament of Champions. Included digital video, a virtual-gym, and player interviews.

Designed the award winning CD-ROMs for ABC’s Storm of the Century and Peter Jenning’s The Century, both featured in the Applied Arts Design Annuals of 2000 and 2001. The Century CD-ROM, a multimedia version of The Century miniseries on ABC Television, received the first perfect score in the 10-year history of the Astrid Awards.

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6.95 – 3.98 • UP Inc. – Reston, VA

Lead Interface Designer
Designed application and web interfaces for ATT, BellSouth, MCI and Nortel Networks

EDUCATION

Pratt Institue - 1994
Graphic Design Program

NYU - 1992
Graphic Design Program

SKILLS

Proficient in Web and Print publishing tools including Flash, Illustrator, ImageReady, InDesign and Photoshop. Strong understanding of HTML and Javascript